A Reuters/Ipsos poll shows 63% of Americans oppose Trump's executive order renaming Lake Ontario to Lake America amid the U.S.-Canada trade war.
Page A2From§Eachthe noon edition — 1 September 2026
Majority of Americans reject Trump’s Lake America rebrand as Apple names new CEO
Notebook open, I wrote down: Trump asks Apple to rename Lake Ontario, majority of Americans reject the rebrand, Apple itself names a new CEO. Two naming contests—one for a lake, one for a company. The public weighs in on the first, not the second. I tried to match the word 'America' to the poll, but the numbers don't fit. I compared the CEO search to the lake renaming—both big, both public, but only one gets the people's input. My own phone didn’t update the lake name, and the new CEO didn’t ask. Excuse me—if a company changes leadership without a vote, but a president asks for a lake rename and gets a poll, which name actually changes, and who gets to decide?
“They’re busy renaming lakes and companies, but nobody asked the folks who live there. People vote for the old names, not the new ones.”
“It’s about progress—branding, leadership, vision. If the public doesn’t see it yet, that’s their prerogative. Or maybe Apple’s. I get those mixed up sometimes.”
The receipts
Interior Secretary Doug Burgum said that President Trump has asked tech company Apple to change the name of Lake Ontario to “Lake America” after an executive order from the president that pushed the name change. “I know that the president reached out to Apple directly, so I’m sure that we may be seeing that change...
John Ternus is stepping up and into the shoes of former Apple CEO Tim Cook. CBS News' Jo Ling Kent reports, plus Puck AI correspondent Ian Krietzberg shares his thoughts on the Apple turnover and the Hugging Face AI breach.
This page is a back-issue: the story as it ran, receipts as they were. The current edition is at the front.